By Sonia Livingstone

In today’s completely mass-mediated global, audiences and publics are, in fact, composed of an identical humans. but social technological know-how commonly treats them particularly otherwise. certainly, it's regular to outline audiences against the general public: in either renowned and elite discourses, audiences are denigrated as trivial, passive, individualised, whereas publics are valued as energetic, severely engaged and politically major.

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Extra resources for Audiences and Publics: When Cultural Engagement Matters for the Public Sphere (IB-Changing Media, Changing Europe)

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New German Critique, Autumn, 49-55. Hartley, J. (2002). Communication, Cultural and Media Studies: The Key Concepts. London: Routledge. , & Stello, C. (2000). ’ Cultural Studies, 3(2), 215-232. Liebes, T. (1992). ’ Theory and Society, 21(3), 357-381. , & Katz, E. (1990). The Export of Meaning: Cross-Cultural Readings of DALLAS. New York: Oxford University Press. Livingstone, S. (1998). ‘Audience research at the crossroads: the ‘implied audience’ in media theory’. European Journal of Cultural Studies, 1(2), 193-217.

2002). Communication, Cultural and Media Studies: The Key Concepts. London: Routledge. , & Stello, C. (2000). ’ Cultural Studies, 3(2), 215-232. Liebes, T. (1992). ’ Theory and Society, 21(3), 357-381. , & Katz, E. (1990). The Export of Meaning: Cross-Cultural Readings of DALLAS. New York: Oxford University Press. Livingstone, S. (1998). ‘Audience research at the crossroads: the ‘implied audience’ in media theory’. European Journal of Cultural Studies, 1(2), 193-217. Livingstone, S. , & Lunt, P.

1987). Television culture. London: Methuen. Fraser, N. (1990). ’ Social Text, 25/26, 56-80. On the relation between audiences and publics 39 Dahlgren, P. (2003). ‘Reconfiguring civic culture in the new media milieu’. In J. Corner & D. qrk 25/5/05 11:04 am Page 40 Gandy, O. H. (2002). ’ In L. Lievrouw & S. ), The Handbook of New Media (pp. 448-460). London: Sage. Giddens, A. (1991). Modernity and Self-Identity: Self and Society in the Late Modern Age. Cambridge: Polity Press. Habermas, J. (1969/89).

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